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Deal-of-the-day. Deal-of-the-day (also called daily deal or flash sales or one deal a day) is an ecommerce business model in which a website offers a single product for sale for a period of 24 to 36 hours. Potential customers register as members of the deal-a-day websites and receive online offers and invitations by email or social networks .
Woot's main website generally offers only one discounted product each day, often a piece of computer hardware or an electronic gadget. Other Woot sites offer daily deals for T-shirts, wine, children's items, and household goods. Two other sites offer various items. On June 30, 2010, Woot announced an agreement to be acquired by Amazon. [4]
According to the SVP of product management, the original website was "designed for a deal of the day and the new site is designed for a marketplace." Following the website relaunch, the company rewarded a random selection of one million customers on November 20, 2013, with up to US$5,000 worth of "Groupon bucks". [30] [31]
Visnick's gut estimate is that, a year or so ago, 85% of the daily deals came from general deal sites like Groupon and LivingSocial, but that the dramatic rise in niche sites has lowered that ...
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