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Be Like Mike is a television advertisement for Gatorade starring American professional basketball player Michael Jordan. Created by advertising agency Bayer Bess Vanderwarker, it featured various children and adults playing basketball with Jordan, set to a song with lyrics about wishing one could be like the basketball player.
The song received an Emmy Award nomination in 1983 for Outstanding Achievement in Music and Lyrics. [3] In a 2011 Readers Poll in Rolling Stone magazine, "Where Everybody Knows Your Name" was voted the best television theme of all time.
" Do You Realize?? " is a song by the Flaming Lips, released as the first single from their 2002 album Yoshimi Battles the Pink Robots. It is widely considered to be one of the group's most accessible and popular songs. [citation needed] It reached No. 32 in the UK Singles Chart and was adopted as the Official Rock Song of Oklahoma from 2009 to April 2013. The song was ranked No. 31 on Rolling ...
Although initially unsuccessful, the song saw commercial success after being played on KROQ and featuring on the A Nightmare on Elm Street 4: The Dream Master soundtrack. "Anything, Anything" remains one of the band's most famous songs and is a live favorite.
The campaign was launched the week of May 18, 1992 by the Chicago-based National Livestock and Meat Board through a promotional arm, "The Beef Industry Council", [2] by the advertising firm of Leo Burnett Company. The "Beef. It's What's For Dinner" campaign was established through television and radio advertisements that featured actor Robert Mitchum as its first narrator, [3] and scenarios ...
The song first aired on American radio on February 12, 1971, but not all of the Coca-Cola bottlers were impressed. DJs reported that they were receiving requests to hear the commercial. Backer persuaded McCann-Erickson to film a commercial using the song. [3] The TV commercial, titled "Hilltop", was directed by Roberto Malenotti. [6] The ad cost $250,000 ($1.9 million today), then the most ...
The song was originally in a wedding-themed television commercial for Crocker National Bank in California in early 1970, with Paul Williams on vocals. [3] Hal Riney of the San Francisco-based advertising agency Hal Riney & Partners had commissioned the song to help Crocker appeal to young people. The song played over footage of a couple getting married and just starting out. In the song ...
Music in advertising refers to music integrated into mass electronic media advertisements to enhance its success. Music in advertising affects the way viewers perceive the brand by different means and on different levels, and "can significantly affect the emotional response to television commercials ." [1] It also affects the musicians whose music is featured in advertisements.