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Buy one, get one free. " Buy one, get one free " or " two for the price of one " is a common form of sales promotion. Economist Alex Tabarrok has argued that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion ...
Local store marketing. Local store marketing ( LSM ), also known as "neighborhood marketing," or simply "local marketing, [1] " is a marketing strategy that targets consumers/customers within a radius around a physical location with marketing messages tailored to the local populace. Tactics can be varied but are differentiated by the ...
Chain store. A chain store or retail chain is a retail outlet in which several locations share a brand, central management and standardized business practices. They have come to dominate the retail and dining markets and many service categories, in many parts of the world. A franchise retail establishment is one form of a chain store.
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Visual merchandising is the practice in the retail industry of optimizing the presentation of products and services to better highlight their features and benefits. The purpose of such visual merchandising is to attract, engage, and motivate the customer towards making a purchase. [1] [2]
Taco Bell's offering compares to others rolling out across fast food. McDonald's $5 value menu, which began Tuesday, includes the choice of a McDouble burger or McChicken sandwich in addition to a ...
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List of restaurants owned or operated by Gordon Ramsay. Gordon Ramsay (2008) Gordon Ramsay Hell's Kitchen at Caesars Palace Las Vegas (Jan. 2019) Pétrus by Gordon Ramsay on Kinnerton Street in London (April 2014) Gordon Ramsay is a British chef, restaurateur, writer and television personality. He has owned or operated multiple restaurants ...