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2. Promotional merchandise - Wikipedia

   en.wikipedia.org/wiki/Promotional_merchandise

   Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag[ 1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.

3. Promotional apparel - Wikipedia

   en.wikipedia.org/wiki/Promotional_apparel

   Promotional apparel is clothing imprinted with a company 's name, logo or message. They include shirts, gloves, hats, jackets and any piece of clothing that can be incorporated in marketing and communication campaigns. Promotional clothing is used to endorse a product, service or company agenda. The importance of promotional apparel lies in the ...

4. Tchotchke - Wikipedia

   en.wikipedia.org/wiki/Tchotchke

   The word may also refer to free promotional items dispensed at trade shows, conventions, and similar commercial events. They can also be sold as cheap souvenirs in tourist areas, which are sometimes called "tchotchke shops".

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6. Marketing collateral - Wikipedia

   en.wikipedia.org/wiki/Marketing_collateral

   t. e. In marketingand sales, marketing collateralis a collection of mediaused to support the sales of a productor service. Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools. These sales aids are intended to make the sales effort easier and more effective.

7. Pricing strategies - Wikipedia

   en.wikipedia.org/wiki/Pricing_strategies

   Pricing strategies and tactics vary from company to company, and also differ across countries, cultures, industries and over time, with the maturing of industries and markets and changes in wider economic conditions. [2] Pricing strategies determine the price companies set for their products. The price can be set to maximize profitability for ...