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Colonel [a] Harland David Sanders (September 9, 1890 – December 16, 1980) was an American businessman and founder of fast food chicken restaurant chain Kentucky Fried Chicken (also known as KFC). He later acted as the company's brand ambassador and symbol. His name and image are still symbols of the company.
History of KFC. KFC (also commonly referred to by its historical name Kentucky Fried Chicken) was founded by Colonel Harland Sanders, an entrepreneur who began selling fried chicken from his roadside restaurant in Corbin, Kentucky, during the Great Depression. Sanders identified the potential of restaurant franchising, and the first "Kentucky ...
Website. kfc.com. KFC Corporation, [4] doing business as KFC (also commonly referred to by its historical name Kentucky Fried Chicken ), is an American fast food restaurant chain that specializes in fried chicken. Headquartered in Louisville, Kentucky, it is the world's second-largest restaurant chain (as measured by sales) after McDonald's ...
Career step by career step, I learned by doing the things that needed doing or that could make the biggest difference, like tackling new challenges, doing the hard thing, or doing the right thing.
Yum! Brands, Inc. (sometimes called simply Yum! ), formerly Tricon Global Restaurants, Inc., is an American multinational fast food corporation listed on the Fortune 1000. Yum! operates the brands KFC, Pizza Hut, Taco Bell, and The Habit Burger Grill, except in China, where the brands are operated by a separate company, Yum China.
KFC advertising. KFC has been an extensive advertiser since the establishment of the first franchise in 1952. Founder Harland Sanders initially developed his "Colonel" persona as a low-cost marketing tool. The Colonel's image is still used extensively in the chain's advertising.
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