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The $11.99 monthly option is being “retired ... also revealed plans to “retire” its Basic ad-free subscription plan. ... which costs $15.49 per month. Netflix last year stopped new ...
The evolution of streaming services reached an integral point as Netflix quietly killed its cheapest ad-free plan ($9.99) in favor of an ad-supported option ($6.99) for new and returning members.
Netflix's ad-tier plan costs $6.99 per month, compared with monthly plans of $9.99 from Warner Bros Discovery's streaming service Max and $7.99 for Walt Disney's Disney+.
When Neon was first launched, Sky offered a 30-day free trial period for Neon, with normal subscriptions costing NZ$20 a month. Sky had originally planned to launch Neon in 2014 but was delayed by systems bugs. Neon's February launch was timed to compete with the US-based streaming service Netflix, which launched in New Zealand in March 2015.
In reporting Q1 2023 earnings, Netflix said that in the U.S., the ad-supported plan already was producing higher overall average revenue per customer (aka ARPU) than the $15.49/month Standard plan.
Netflix, Inc. is an American media company founded in 1997 by Reed Hastings and Marc Randolph in Scotts Valley, California and currently based in Los Gatos, California.It owns and operates an eponymous over-the-top subscription video on-demand service, which showcases acquired and original programming as well as third-party content licensed from other production companies and distributors.
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