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By 1930, Rand McNally had two major road map competitors, General Drafting and Gousha, the latter of which was founded by a former Rand McNally sales representative. The Rand McNally Auto Chum, later to become the ubiquitous Rand McNally Road Atlas, debuted in 1924. The first full-color edition was published in 1960 and in 1993, it became fully ...
Harry Mathias Gousha, a sales executive for Rand McNally, left that company in 1926 to start his own map company out of Chicago, quickly becoming Rand McNally's chief competitor by offering the Touraide: a spiral-bound book with road maps, points of interest, and accommodations that was custom assembled for individual buyers.
The former Thomas Bros. building, 17731 Cowan, Irvine, California. Thomas Guide is a series of paperback, spiral-bound atlases featuring detailed street maps of various large metropolitan areas in the United States, including Boise, Las Vegas, Los Angeles, Oakland, Phoenix, Portland, Reno-Tahoe, Sacramento, San Francisco, Seattle, Tucson, and Baltimore-Washington metropolitan area.
In the US, a Basic Trading Area is a geographic region defined originally in the Rand McNally Commercial Atlas and Marketing Guide and used by the FCC where a Personal Communications Service can operate. [1] It consists of the counties surrounding a city designated as the basic trading center. [2]
A printer by trade, he moved to Chicago in 1858 and got a job in a print shop owned by William H. Rand at a wage of $9 per week. In 1873, McNally and William H. Rand incorporated Rand, McNally & Co. With William H. Rand as President and McNally as Vice President. [2] Rand, McNally & Co. becoming one of the largest and best-known map publishers ...
A 1929 map of New England produced by Gousha for Gulf Oil. Rand McNally's first road map, the New Automobile Road Map of New York City & Vicinity, was published in 1904. Gousha was founded in 1926 by former Rand McNally employees. General Drafting was founded in 1909.
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