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ResellerRatings is a platform where consumers can rate and review online retailers, and merchants can respond and gather feedback. Learn about its history, features, consumer protection, and merchant tools.
Net promoter score (NPS) is a market research metric that measures customer loyalty based on a single survey question. Learn about its methodology, origins, benefits, criticisms, and variations.
A reputation system is a program or algorithm that allow users of an online community to rate each other in order to build trust through reputation.Some common uses of these systems can be found on E-commerce websites such as eBay, Amazon.com, and Etsy as well as online advice communities such as Stack Exchange. [1]
Collaborative filtering is a technique used by recommender systems to predict user preferences based on the ratings of other users with similar tastes. Learn about the different types, applications, and challenges of collaborative filtering, such as memory-based, item-based, and implicit data collection.
For Dummies is a media franchise that publishes guides for various topics in a simple and accessible style. The series has been a worldwide success with editions in numerous languages and covers topics such as software, technology, history, chess, and more.
Brushing is a fraudulent technique to boost e-commerce ratings by creating fake orders and reviews. Learn how brushing works, its consequences, and some recent cases of brushing scams involving seeds and other products.
Learn about customer reviews, a form of customer feedback on online shopping sites. Find out how customer reviews are used, abused, and spoofed on the internet.
Trustpilot is a Danish company that operates a website where customers can post and read reviews of businesses worldwide. It offers freemium services to businesses and has been criticised for fake reviews and removing negative reviews.