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The Butterick Publishing Company was founded by Ebenezer Butterick to distribute the first graded sewing patterns. By 1867, it had released its first magazine, Ladies Quarterly of Broadway Fashions, followed by The Metropolitan in 1868. These magazines contained patterns and fashion news. [ 1]
The Butterick family began selling their patterns from their Sterling, Massachusetts, home in 1863, and the business expanded so quickly that, in one year, they had a factory at 192 Broadway Street in New York City. At first producing only boy's and men's clothing patterns, the Buttericks expanded to dresses and women's clothes in 1866.
Vogue Pattern Service began in 1899, a spinoff of Vogue Magazine ' s weekly pattern feature. In 1909 Condé Nast bought Vogue. As a result, Vogue Pattern Company was formed in 1914, and in 1916 Vogue patterns were sold in department stores. In 1961, Vogue Pattern Service was sold to Butterick Publishing, which also licensed the Vogue name.
The Delineator. The Delineator was an American women's magazine of the late 19th and early 20th centuries, founded by the Butterick Publishing Company in 1869 under the name The Metropolitan Monthly. Its name was changed in 1875. The magazine was published on a monthly basis in New York City. [ 1] In November 1926, under the editorship of Mrs ...
1830s in Western fashion. In the 1830s, men wore dark coats, light trousers, and dark cravats for daywear. Women's sleeves reached their ultimate width in the gigot sleeve. Here, the boys (on holiday in the mountains) wear buff-colored belted knee-length tunics with yokes and full sleeves over trousers. The girls wear white dresses with colored ...
1930–1945 in Western fashion. The most characteristic North American fashion trend from the 1930s to 1945 was attention at the shoulder, with butterfly sleeves and banjo sleeves, and exaggerated shoulder pads for both men and women by the 1940s. The period also saw the first widespread use of man-made fibers, especially rayon for dresses and ...
The 1910s in Western fashion encompasses styles from 1910 to 1919. Western fashion in this period carries influences from oriental and neoclassical inspirations as well as the subsequent effects of World War I. Over the decade, Women's fashion experienced a shift towards shorter hemlines and dropped waistlines in addition to the more practical ...
The fabulous "little girl" look was introduced to USA—styling with Bobbie Brooks, bows, patterned knee socks and mini skirts. The miniskirt and the "little girl" look that accompanied it reflect a revolutionary shift in the way people dress. Instead of younger generations dressing like adults, they became inspired by childlike dress. [50]
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