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  2. Business card - Wikipedia

    en.wikipedia.org/wiki/Business_card

    If a business card logo is a single color and the type is another color, the process is considered two-color. More spot colors can be added depending on the needs of the card. With the onset of digital printing, and batch printing, it is now cost effective to print business cards in full color.

  3. Cardboard - Wikipedia

    en.wikipedia.org/wiki/Cardboard

    Cardboard is a generic term for heavy paper-based products. The construction can range from a thick paper known as paperboard to corrugated fiberboard which is made of multiple plies of material. Natural cardboards can range from grey to light brown in color, depending on the specific product; dyes, pigments, printing, and coatings are ...

  4. Card stock - Wikipedia

    en.wikipedia.org/wiki/Card_stock

    An Oscar Friedheim card cutting and scoring machine from 1889. Card stock, also called cover stock and pasteboard, is paper that is thicker and more durable than normal writing and printing paper, but thinner and more flexible than other forms of paperboard . Card stock is often used for business cards, postcards, playing cards, catalogue ...

  5. ColorChecker - Wikipedia

    en.wikipedia.org/wiki/ColorChecker

    The ColorChecker Color Rendition Chart (often referred to by its original name, the Macbeth ColorChecker[ 1] or simply Macbeth chart[ 2]) is a color calibration target consisting of a cardboard-framed arrangement of 24 squares of painted samples. The ColorChecker was introduced in a 1976 paper by McCamy, Marcus, and Davidson in the Journal of ...

  6. Pantone - Wikipedia

    en.wikipedia.org/wiki/Pantone

    Pantone LLC (stylized as PANTONE) is an American limited liability company headquartered in Carlstadt, New Jersey, [1] and best known for its Pantone Matching System (PMS), a proprietary color space used in a variety of industries, notably graphic design, fashion design, product design, printing, and manufacturing and supporting the management of color from design to production, in physical ...

  7. CMYK color model - Wikipedia

    en.wikipedia.org/wiki/CMYK_color_model

    The CMYK color model (also known as process color, or four color) is a subtractive color model, based on the CMY color model, used in color printing, and is also used to describe the printing process itself. The abbreviation CMYK refers to the four ink plates used: c yan, m agenta, y ellow, and k ey (black).

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