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  2. Direct marketing - Wikipedia

    en.wikipedia.org/wiki/Direct_marketing

    Couponing is used in print and digital media to elicit a response from the reader. An example is a coupon which the reader receives through the mail and takes to a store's check-out counter to receive a discount. Digital Coupons: Manufacturers and retailers make coupons available online for electronic orders that can be downloaded and printed ...

  3. Gold Codes - Wikipedia

    en.wikipedia.org/wiki/Gold_Codes

    Gold Codes. The Gold Code is the launch code for nuclear weapons provided to the President of the United States in their role as commander-in-chief of the armed forces. [ 1] In conjunction with the nuclear football, the Gold Codes allow the president to authorize a nuclear attack. [ 2] Gold Codes, as well as a separate nuclear football, are ...

  4. Sales promotion - Wikipedia

    en.wikipedia.org/wiki/Sales_promotion

    Sales promotion is one of the elements of the promotional mix. The primary elements in the promotional mix are advertising, personal selling, direct marketing and publicity / public relations. Sales promotion uses both media and non-media marketing communications for a predetermined, limited time to increase consumer demand, stimulate market ...

  5. Coupon - Wikipedia

    en.wikipedia.org/wiki/Coupon

    Coupon. In marketing, a coupon is a ticket or document that can be redeemed for a financial discount or rebate when purchasing a product . Customarily, coupons are issued by manufacturers of consumer packaged goods [ 1] or by retailers, to be used in retail stores as a part of sales promotions. They are often widely distributed through mail ...

  6. Barcode - Wikipedia

    en.wikipedia.org/wiki/Barcode

    Barcode. A UPC-A barcode. A barcode or bar code is a method of representing data in a visual, machine-readable form. Initially, barcodes represented data by varying the widths, spacings and sizes of parallel lines. These barcodes, now commonly referred to as linear or one-dimensional (1D), can be scanned by special optical scanners, called ...

  7. Coupon collector's problem - Wikipedia

    en.wikipedia.org/wiki/Coupon_collector's_problem

    Coupon collector's problem. In probability theory, the coupon collector's problem refers to mathematical analysis of "collect all coupons and win" contests. It asks the following question: if each box of a given product (e.g., breakfast cereals) contains a coupon, and there are n different types of coupons, what is the probability that more ...

  8. Holland Codes - Wikipedia

    en.wikipedia.org/wiki/Holland_Codes

    The Holland Codes or the Holland Occupational Themes ( RIASEC[ 1]) refers to a taxonomy of interests [ 2] based on a theory of careers and vocational choice that was initially developed by American psychologist John L. Holland. [ 3][ 4] The Holland Codes serve as a component of the interests assessment, the Strong Interest Inventory.

  9. Welding Procedure Specification - Wikipedia

    en.wikipedia.org/wiki/Welding_Procedure...

    A Welding Procedure Specification (WPS) is a formal document describing welding procedures. It is an internal document used by welding companies to instruct welders (or welding operators) on how to achieve quality production welds that meet all relevant code requirements. Each company typically develops their own WPS for each material alloy and ...