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Un-carrier is a marketing campaign created by T-Mobile US with Prophet, [1] and advertising company Publicis. It debuted in March 2013, where the company introduced a new streamlined plan structure for new customers which drops contracts, subsidized phones, coverage fees for data, and early termination fees. [2]
Some items experienced steep unexpected price increases, as well; for example the coupons for a free 20 ounce bottle of Coke increased 67% (from 24 points to 40), a $75 Blockbuster gift card which used to cost 722 points went up to 1,020 points (a 41% increase) before being discontinued, a single Napster download went from 35 to 70 points from ...
T-Mobile US. T-Mobile US, Inc., often shortened as T-Mobile, is an American wireless network operator headquartered in Bellevue, Washington, U.S. [6] Its largest shareholder is multinational telecommunications company Deutsche Telekom AG, a German company headquartered in Bonn, Germany.
156. Sprint-T-Mobile. The T-Mobile Unlimited Military Plan offers a 50% discount on family lines for military members. The full price is required for the first line, then additional lines come at ...
Buy one, get one free. " Buy one, get one free " or " two for the price of one " is a common form of sales promotion. Economist Alex Tabarrok has argued that the success of this promotion lies in the fact that consumers value the first unit significantly more than the second one. So compared to a seemingly equivalent "Half price off" promotion ...
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