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Psychological pricing (also price ending or charm pricing) is a pricing and marketing strategy based on the theory that certain prices have a psychological impact. In this pricing method, retail prices are often expressed as just-below numbers: numbers that are just a little less than a round number, e.g. $19.99 or £2.98. [ 1]
0033-3107. Psychology Today is an American media organization with a focus on psychology and human behavior. The Psychology Today publication began as a bimonthly magazine, which first appeared in 1967. The print magazine's reported circulation is 275,000 as of 2023. [ 2] The Psychology Today website features therapist and health professional ...
Optimism bias. Optimism bias or optimistic bias is a cognitive bias that causes someone to believe that they themselves are less likely to experience a negative event. It is also known as unrealistic optimism or comparative optimism . Optimism bias is common and transcends gender, ethnicity, nationality, and age. [ 1]
Digital coupons (also known as e-coupons, e-clips or clipped deals) are the digital analogue of paper coupons which are used to provide customers with discounts or gifts in order to attract the purchase of some products. Mostly, grocery and drug stores offer e-coupon services in loyalty program events. Even though there are still traditional ...
Positive psychology is defined as a method of building on what is good and what is already working instead of attempting to stimulate improvement by focusing on the weak links in an individual, a group, or in this case, a company. [1] Implementing positive psychology in the workplace means creating an environment that is more enjoyable ...
PromotionCode.org is a free resource for online shoppers and maintains affiliate partnerships with major retailers such as Target, Wal-Mart, HP and Verizon. The site both originates and disseminates print coupons and online promotion codes. PromotionCode.org maintains a community of shoppers that exchange user-submitted codes and a codes-by ...
Here’s the deal: For years, there’s been a popular theory in behavioral science research that people hit a kind of “happiness plateau” around the $75,000 a year threshold (or around ...
In psychology, adjustment is the condition of a person who is able to adapt to changes in their physical, occupational, and social environment. In other words, adjustment refers to the behavioural process of balancing conflicting needs, or needs challenged by obstacles in the environment. Humans and animals regularly adjust to their environment.