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A boycott on Bud Light, the top beer brand in the United States, [ 1] began in April 2023. The boycott began in response to a social media promotion the company conducted with actress and TikTok personality Dylan Mulvaney, a transgender woman. [ 2][ 3] On April 1 2023, as part of a larger campaign to address Bud Light's decline in sales and ...
Bud Light’s loss is a win for other brands, including some in the A-B family like fast-growing Michelob Ultra. Williams said “thank goodness” the low-carb beer was in a strong position ...
Budweiser Select, or Bud Select, is a light pale lager that contains 4.3% ABV and 99 calories per 12 US fl oz serving (1,170 kJ/L). [5] Anheuser-Busch has aggressively promoted Budweiser Select. Its slogan was "The Real Deal".
"The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...
Bud Light’s further decline shows that a boycott over the brand that started in April 2023 over a one-off sponsored Instagram post featuring transgender influencer Dylan Mulvaney has caused ...
In addition to the regular Budweiser, Anheuser-Busch brews several different beers under the Budweiser brand, including Bud Light, Bud Ice, and Bud Light Lime. In July 2010, Anheuser-Busch launched Budweiser 66 in the United Kingdom. Budweiser Brew No.66 has 4% alcohol by volume, and is brewed and distributed in the UK by Inbev UK Limited.
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