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Advertising Specialty Institute (ASI) The Advertising Specialty Institute ( ASI) is a for-profit organization serving the advertising specialty industry, (which mainly creates and distributes promotional products ). [ 1] Members of ASI include both manufacturers and suppliers of promotional merchandise as well as promotional product distributors.
Tiger Brands Limited ( JSE: TBS) is a South African packaged goods company. [ 3] In addition to the company's South African operations, Tiger Brands has direct and indirect interests in international food businesses in Chile, Zimbabwe, Mozambique, Nigeria, Kenya, Lesotho and Cameroon. [ 4] Tiger Brands is South Africa's largest food company.
Marketing. Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event. Such products, which are often informally called promo products, swag[ 1] ( mass nouns ), tchotchkes, or freebies ( count nouns ), are used in marketing and sales.
Location of South Africa. South Africa is the southernmost country in Africa. It is the 25th-largest country in the world by land area, and with close to 60 million people, is the world's 24th-most populous nation. The World Bank classifies South Africa as an upper-middle-income economy, and a newly industrialised country.
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Massmart Holdings Limited is a South African firm that owns local brands such as Game, Makro, Builder's Warehouse and CBW.It is the second-largest distributor of consumer goods in Africa, the largest retailer of general merchandise, liquor and home improvement equipment and wholesaler of basic foods. [4]
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