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Google Digital Garage is a nonprofit program designed to help people improve their digital skills. [1] It offers free training, courses and certifications [2][3] via an online learning platform.
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [ 1 ][ 2 ] SEO targets unpaid traffic (known as "natural" or " organic " results) rather than direct traffic or paid traffic.
Keyword research is a practice search engine optimization (SEO) professionals use to find and analyze search terms that users enter into search engines when looking for products, services, or general information. Keywords are related to search queries.
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic and also mobile app traffic & events, currently as a platform inside the Google Marketing Platform brand. [1]
HubSpot Academy is an online training program with free courses for content, email, inbound and social media marketing, as well as graphic design, web development, and search engine optimization. [58][59] Some of the courses offer certifications. [60]
Google Search (also known simply as Google or Google.com) is a search engine operated by Google. It allows users to search for information on the Internet by entering keywords or phrases. Google Search uses algorithms to analyze and rank websites based on their relevance to the search query. It is the most popular search engine worldwide.
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