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Website. fashionfairmall .com. Fashion Fair is an enclosed regional shopping mall in Fresno, California, United States, anchored by two Macy's stores, JCPenney, and Forever 21. Originally opened in 1970, Fashion Fair was expanded in 1983 (to accommodate Macy's and a new food court) and in 2005 (with the addition of an outdoor lifestyle wing).
The company opened its first branch store in Merced in 1961 and new stores in Visalia and Fresno. In a strategy to win over teenage baby-boomers, Gottschalks launched Bobbie West, a chain of junior apparel stores, in the late 1960s. Village East shops, which offered plus-sized women's clothing, were launched in 1970.
Plus-size clothing is clothing proportioned specifically for people above the average clothing size. [ 1] The application of the term varies from country to country, and according to which industry the person is involved in. [ nb 1] According to PLUS Model magazine, "In the fashion industry, plus size is identified as sizes 18 and over, or ...
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