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An online shop evokes the physical analogy of buying products or services at a regular "brick-and-mortar" retailer or shopping center; the process is called business-to-consumer (B2C) online shopping. When an online store is set up to enable businesses to buy from another businesses, the process is called business-to-business (B2B) online shopping.
In computer technology and telecommunications, online indicates a state of connectivity, and offline indicates a disconnected state. In modern terminology, this usually refers to an Internet connection, but (especially when expressed as "on line" or "on the line") could refer to any piece of equipment or functional unit that is connected to a larger system.
Online to offline, commonly abbreviated to O2O, [1] is a phrase that is used in digital marketing to describe systems enticing consumers within a digital environment to make purchases of goods or services from physical businesses.
A massive open online course ( MOOC / muːk /) or an open online course is an online course aimed at unlimited participation and open access via the Web. [ 1] In addition to traditional course materials, such as filmed lectures, readings, and problem sets, many MOOCs provide interactive courses with user forums or social media discussions to ...
Omnichannel retail strategy, originally also known in the U.K. as bricks and clicks, [citation needed] is a business model by which a company integrates both offline ( bricks) and online ( clicks) presences, sometimes with the third extra flips (physical catalogs ). By the mid-2010s, many (physical store) retailers offered ordering via their ...
A retailer or a shop is a business that presents a selection of goods and offers to trade or sell them to customers for money or other goods. Shoppers' shopping experiences may vary. They are based on a variety of factors including how the customer is treated, convenience, the type of goods being purchased, and mood.
e. Consumer behaviour is the study of individuals, groups, or organisations and all the activities associated with the purchase, use and disposal of goods and services. Consumer behaviour consists of how the consumer 's emotions, attitudes, and preferences affect buying behaviour. Consumer behaviour emerged in the 1940–1950s as a distinct sub ...
There are many types of e-commerce models, based on market segmentation, that can be used to conducted business online.The 6 types of business models that can be used in e-commerce include: [1] Business-to-Consumer (B2C), Consumer-to-Business (C2B), Business-to-Business (B2B), Consumer-to-Consumer (C2C), Business-to-Administration (B2A), and Consumer-to-Administration