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  2. Create effective Search ads - Google Help

    support.google.com/google-ads/answer/6167122

    Top 3 tips: Implement at least one responsive search ad with 'Good' or 'Excellent' Ad Strength per ad group. Advertisers who improve Ad Strength for their responsive search ads from 'Poor' to 'Excellent' see 12% more conversions on average. 1 To help improve your Ad Strength, consider opting into automatically created assets.

  3. Make Google your default search engine

    support.google.com/websearch/answer/464

    In the small search bar in the top right of your browser, click Search . Click Change Search Settings. Under "Default Search Engine," select Google. Safari. Open Safari. Click the search bar. In the left corner of the search bar, click the magnifying glass. Select Google. Android browser.

  4. Welcome to Web Tools - Web Tools Help - Google Help

    support.google.com/webtools/answer/7568523

    Google Web Tools provides resources to help you improve your site's structure, the way it's displayed in Google search, and the quality of its user experience. Web Tools also includes tools such as Email Markup Tester and PageSpeed Insights that can help you with other aspects of your online presence. See the complete list below for a summary ...

  5. Optimizing your campaign for online sales - Google Ads Help

    support.google.com/google-ads/answer/6165592

    Keep it simple and specific: Focus on 1-2 selling points for stronger impact. If you try to pack too many selling points in your ad text, your message can get lost. Use a landing page that drives sales: Your ad should bring people directly to a page where they can buy the specific product you're advertising.

  6. How to improve your local ranking on Google

    support.google.com/business/answer/7091

    Google review count and review score factor into local search ranking. More reviews and positive ratings can improve your business' local ranking. Your position in web results is also a factor, so search engine optimization (SEO) best practices apply. Tip: There's no way to request or pay for a better local ranking on Google. We do our best to ...

  7. URL Inspection Tool - Search Console Help

    support.google.com/webmasters/answer/9012289?hl=en

    Type the fully-qualified URL to inspect in the inspection search bar at the top of any Search Console screen. The URL must be in the currently opened property. Click an Inspect link next to a page URL in most reports. Sometimes you need to hover over the URL to see this option. Open the URL Inspection Tool.

  8. Startleitfaden zur Suchmaschinenoptimierung (SEO) - Google Help

    support.google.com/webmasters/answer/7451184?hl=de

    Grundlegendes SEO-Wissen kann einen großen Unterschied machen. Im Startleitfaden zur Suchmaschinenoptimierung erhältst du einen Überblick rund um SEO.

  9. Structured Data Markup Helper - Search Console Help

    support.google.com/webmasters/answer/3069489

    The Structured Data Markup Helper helps you mark up elements on your web page so that Google can understand the data on the page. Once Google understands your page data more clearly, it can be presented more attractively and in new ways in Google Search. In addition if you send HTML-formatted email to your customers, Markup Helper can show you ...

  10. Increase traffic - Google AdSense Help

    support.google.com/adsense/answer/187768

    Use the Search Engine Optimization Starter Guide to improve your website performance through search. Use Google Search Console to optimize your website structure and search engine friendliness. Use Google Ads to increase site traffic. Use the AdSense Guide to Audience Engagement to learn how to build content that's relevant to your users ...

  11. Optimize your keyword list - Google Ads Help

    support.google.com/google-ads/answer/6337820

    When building a Search Network campaign, get keyword ideas and estimate traffic for those keywords with the Keyword Planner. This tool will show you how a list of keywords might perform and the average number of times people searched for those terms. Use this information to decide which keywords might increase clicks on your and increase ...