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College Basketball on CBS Sports (usually referred to on-air as the Road to the Final Four, or simply the NCAA on CBS) is the branding used for broadcasts of men's NCAA Division I basketball games that are produced by CBS Sports, for CBS, CBSSN, and Facebook . From 1982 to 2015, CBS Sports obtained broadcast television rights to the NCAA ...
NCAA March Madness. (TV program) NCAA March Madness is the branding used for coverage of the NCAA Division I men's basketball tournament that is jointly produced by CBS Sports, the sports division of the CBS television network, and TNT Sports, the national sports division of Warner Bros. Discovery (WBD) in the United States.
^ "Turner Sports and CBS Sports Announce 2019 NCAA Division I Men's Basketball Championship Commentator Teams". NCAA. 11 March 2019. Retrieved 11 March 2019.
CBS first televised regular season college football games in 1950, airing them on a weekly basis during periods in the 1950s and 1960s. After ABC won an exclusive contract with the NCAA in 1966, CBS then retained the rights to air a few bowl games before returning to broadcast regular season games from the major conferences and major independents in 1982.
College football games have been broadcast since 1939, beginning with the 1939 Waynesburg vs. Fordham football game on September 30 in New York City. [1] College football telecasts were historically very restricted due to there being only three major television networks and also because the NCAA controlled all television rights and limited the number of games that aired to protect attendance ...
On February 12, 2008, CBS Corporation announced that, as part of the ongoing integration of CSTV into CBS Sports, that the network would be renamed the CBS College Sports Network on March 16, coinciding with the start of CBS 's coverage of the NCAA's basketball tournament.
NCAA on CBS. The NCAA on CBS is the branding used for NCAA college football, college basketball, college baseball, college softball and college lacrosse on CBS and CBS Sports Network .
The CBS Sports Classic is an annual American men's college basketball event that began in 2014. Four teams participate: Kentucky, North Carolina, Ohio State, and UCLA. Each team has played one game each year (except for 2021 due to Covid cancellations), with the four teams completing a double-header. [1] Both games are annually broadcast on U.S ...